S2E44: What Should be Your Marketing Budget for Your Business?

Every business needs to do marketing to attract customers, increase sales and compete better. Many small business owners need help calculating how much money they should spend.
Anna Steinfest and Dr. Micheal Troyer advise that there’s no one-size-fits-all answer. So much depends on the kind of business you have, your business objectives and your revenue.
They offer tips for developing a marketing budget that fits your small business.